After post-fordism: the last decades of the material reason for labour
DOI:
https://doi.org/10.52780/res.13504Keywords:
Post-Fordism, Productive restructuring, Silicon Valley, Startups, Coworkings,Abstract
There are innumerable ways in which the labor market tried to deal with economic changes in the last 50 years. Among these transformations, flexibilization points the new dynamics of production and organization of workers. This article aims to reflect on the transformations resulted from the productive restructuring, observing how, based on this scenario of stagnation in Fordism - perceived as a result of the rigidity and bureaucracies present in the organization of production, distribution and in the markets -, demands not only from consumers, but also from workers, could no longer be served. The article focuses on the emergence of a new worker profile, demanded from the new dynamics of market flexibility and a new rationality regarding work which, at the beginning of the 21st century, will be reflected in new models of organization and work management, such as startups and co-workings.
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