VISITING PATHS ON THE INTERNET SITES

Abstract

This paper analyzes three modalities of art collections available on the internet websites: museums websites that replicate physical museums, digital museums and specific art collections websites, using as examples the websites of the Louvre, the MASP, the Virtual Museum of Ouro Preto and the Brasiliana Fotográfica. The paper presents characteristics of the websites and describes their modes of operation, by using the theoretical basis of discursive semiotics. The analysis discusses initially the issue of support and expression plane, and then describes the enunciative praxis, the syncretism of language and the rhythm, as discursive procedures that differentiate and approach the three types of studied websites.