La modernización de la formación profesional de los futuros especialistas en el ámbito del diseño publicitario en instituciones de enseñanza superior
DOI:
https://doi.org/10.22633/rpge.v25i3.16093Palabras clave:
Informatización, Comunicación profesional, Redes socialesResumen
El estudio tiene como objetivo establecer la eficacia de la informatización del proceso de aprendizaje de lenguas extranjeras en la comunicación profesional y traer la viabilidad de la utilización de las redes sociales, aplicaciones de mensajería en la nube, las plataformas educativas en la preparación de los futuros especialistas para la comunicación profesional en un entorno de lengua extranjera. Los métodos de investigación son el método de experimento pedagógico, de preguntas, la observación y los métodos descriptivo, de síntesis y el análisis. La hipótesis principal es que la aplicación del potencial educativo de estas aplicaciones es un método eficaz para formar a un especialista con alto nivel de dominio de la lengua extranjera en el ámbito profesional. El estudio determina la eficacia del uso del proceso de informatización a nivel de la participación de las redes sociales y mensajeros para formar un alto nivel de competencia en lenguas extranjeras.
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