The educational role of social networks in policy communication in Vietnam

Vinh Luongngoc; Van Vuhong

doi:10.22633/rpge.v26iesp.1.16513

Autores/as

Vinh Luongngoc Academy of Journalism and Communication, Hanoi – Vietnam https://orcid.org/0000-0001-6783-5326
Van Vuhong University of Transport and Communications, Hanoi – Vietnam https://orcid.org/0000-0003-3867-1865

DOI:

https://doi.org/10.22633/rpge.v26iesp.1.16513

Palabras clave:

Red social, Comunicación política, Democratización, Consenso social

Resumen

Profundamente consciente de las ventajas de las redes sociales, el Gobierno de Vietnam pronto utilizó las redes sociales como un nuevo medio de comunicación en el ciclo de políticas. Como resultado, las redes sociales han contribuido activamente a movilizar la participación de las personas en la gestión social, generando confianza en el gobierno y consenso social. Las redes sociales han jugado un cierto papel en la comunicación política. Este estudio muestra claramente que, además de las ventajas, el uso de las redes sociales en la comunicación de políticas en Vietnam también tiene muchas limitaciones e insuficiencias que deben superarse en un futuro próximo. A partir del estudio de los documentos estatales sobre políticas, se evalúa la situación actual de las políticas de comunicación política en los últimos años, donde se destaca el papel de la educación de las redes sociales; este estudio continúa aclarando el papel educativo de las redes sociales en la comunicación de políticas y, al mismo tiempo, recomienda soluciones para mejorar la calidad de la comunicación de políticas en el futuro.

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Biografía del autor/a

Vinh Luongngoc, Academy of Journalism and Communication, Hanoi – Vietnam

PhD. Department of Propaganda.

Van Vuhong, University of Transport and Communications, Hanoi – Vietnam

PhD. Faculty of Political Theory.

Citas

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